More on Amazon’s travel plans
No, Amazon is not creating a travel brand to compete with the Expedias of this world, a spokesperson said to Tnooz. But its sub-brand Amazon Local has added some modest improvements to how it markets, on any given day, around 300 hotels in the US and about 150 in the UK.
It has added a Destinations tab (via the new amazon.com/destinations) to the top of selected Amazon Local pages for Los Angeles, New York City, and Seattle.
The landing page gives a much bolder treatment of travel than Amazon Local has before, with fly-out windows and larger imagery.
Amazon Local also continues to show categories for a broad array of travel services besides hotels: “overnight tours,” “guest houses,” “cruises,” and “airport shuttles.”
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