Tourism Marketing Tip #14 – Schedule Your Press Releases
You need to schedule a regular press release distribution at least once a month. You can put out press releases for events you are having. A regular press release might give you ideas for events to have at your business.
By putting out releases regularly, you are ensuring that your business is showing up consistently on the internet, which will increase visits to your web site, which in turn will help your SEO.
Remember to be aware of deadlines for print publications so that you can get your release to them in time for inclusion in the next edition.